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Media Metrics: Native Display Ads, Ad Viewability, News and Learning Online,...
Native-style display ads, ad viewability, how users access news and learn online, growth in newspapers’ digital audiences, and more are among the topics covered in this month’s installment of TFP’s...
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Media Metrics: Holiday Device Activations, Media M&A Activity, Mobile Ad...
Holiday device activations, media M&A activity, mobile ad spending, top communication tools, and more are covered in this month’s installment of TFP’s Media Metrics roundup. To help you keep up...
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Media Metrics: Mobile Facebook Users, Time Spent in Favorite Apps, Mobile Web...
Growth in mobile Facebook users, the amount of time consumers spend in the apps they use the most, optimizing for the mobile web vs. apps, Apple sales, and more are covered in this month’s installment...
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Media Metrics: Growth in ‘Phablet’ Usage, Newsstand Sales Hit, the Must-Have...
A spike in ‘phablet’ usage, declines in newsstand sales, the must-have component of native advertising, an e-book revenue dip, and more are covered in this month’s installment of TFP’s Media Metrics...
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Media Metrics: Messaging App Retention Rates, Magazine Industry Growth,...
Messaging app retention rates, magazine industry growth, social media preferences, how millennials get news, and more are covered in this month’s installment of TFP’s Media Metrics roundup. To help you...
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Media Metrics: State of the News Media, Video Ads on Mobile, Multiscreen...
Pew’s annual report on the state of the news media, video advertising on smartphones and tablets, multiscreen viewing, email fail, and more are covered in this month’s installment of TFP’s Media...
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Media Metrics: Social Media Scorecard, Top Priorities of News Orgs, Political...
A scorecard of top publishers’ social media activity, what news organizations are focusing on most, where the different generations are getting their political news, media and entertainment spending,...
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Media Metrics: Brand Content Engagement, Tablet Market, Book and Journal...
A jump in brand content engagement rates, the declining tablet market, growth in book and journal publishing, and more are covered in this month’s installment of TFP’s Media Metrics roundup. To help...
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Media Metrics: Mobile-Friendly Sites, Magazine Circulation, Ad-Blocking Tech,...
Search results for mobile-friendly sites, magazine circulation in the first half, the impact of ad-blocking software on advertising revenue and more are covered in this installment of TFP’s Media...
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Media Metrics: Digital Media Boom, Magazines Taking Mobile Lead, Lifetime...
A boom in digital media consumption, magazines taking the leading in the mobile race, the short half life of mobile apps, and more are covered in this installment of TFP’s Media Metrics roundup. To...
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Media Metrics: Consumer Digital Habits, Mobile Web Use, Millennials Paying...
What consumers demand from digital content, how the mobile web is keeping pace with apps, millennials willing to pay for news, and more are covered in this installment of TFP’s Media Metrics roundup....
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Media Metrics: Wearables Developer Market, Newspaper Advertising, Social...
A drop in the number of developers focusing on wearables, a surprising increase in both digital and print newspaper ad spending, a Pew study on social media use over the past decade, the percentage of...
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Media Metrics: Apple Watch Usage, Effects of Hashtags, Magazine Newsstand...
What Apple Watch owners use their devices for, how hashtags affect engagement on Twitter and Instagram, a continued decline in magazine newsstand sales, Generation Z’s connectedness, and more are...
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Media Metrics: Print-Only Newspaper Readers, Media Fragmentation, Mobile Apps...
Print-only newspaper readers, media fragmentation, mobile apps vs. mobile browsing, native ads, and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep up with trends...
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Media Metrics: Mobile Data Used by Ads, Magazine Social Audiences, Digital Ad...
The amount of mobile data news site ads consume, magazines’ total social media audiences, digital ad spending projections, the importance of cross-device synchronization, and more are covered in this...
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Media Metrics: Long-Form Stories on Mobile, Demand for Ad-Free Browsing,...
Long-form storytelling on mobile, consumers willing to pay for ad-free browsing, the continuing growth of social media, brand awareness on social platforms, the IAB’s latest digital ad spend report,...
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Media Metrics: Cost of Ad Blocking, News on Social Media, Decline of...
The high cost of ad blocking, news consumption on social media, vanishing newspaper jobs, the booming audiobook market, and more are covered in this installment of TFP’s Media Metrics roundup. To help...
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Media Metrics: Smartphone News Alerts, Newsstand Ups and Downs, Snapchat Ad...
News notifications on smartphones, newsstand units sold and dollar sales, Snapchat ad revenue projections, Google’s survey of mobile users, and more are covered in this installment of TFP’s Media...
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Media Metrics: Politics on Social Media, News in Text vs. Video, Digital...
Politics on social media, news in text vs. video, digital journalism jobs, millennial vs. baby boomer marketers, and more are covered in this installment of TFP’s Media Metrics roundup. To help you...
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Media Metrics: Journalism Trends, News Alerts, Desktop vs. Mobile, and More
This year’s trends in journalism, the potential of news alerts, desktop vs. mobile usage, iPad sales numbers, and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep...
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